Testimonials - Knight Archer Insurance

When we initially began to promote our business, the SaskTel Phonebook was the only method of advertising we used, and therefore the only source in which consumers could locate our phone number. The value of the SaskTel Phonebook was proven to us the day our phone began to ring. The phone continues to ring to this day just as we continue to establish new business through the SaskTel Yellow Section. When you come upon something that works this well, you have to stick with it.

We’ve built our Yellow Section advertising up over the years. We recently went from a half page to a full page ad because we believe in the importance of content and needed additional room to include the required information. We see the Yellow Section as not only an incredible advertising hub, but as an informational source as well. Because we have complete information in our Yellow Section Ad, consumers are less inclined to phone with questions. All questions are answered within our ad; our location, hours of operation, the services we offer, and the names and pictures of the people consumers can expect to deal with upon visiting. Having all this content within our Yellow Section ad saves us valuable time.

DirectWest has always been around while the competitive directories are here today and gone tomorrow. We have always advertised in the SaskTel Phonebook and our belief in its effectiveness has