Our commitment to your privacy
We place a high priority on the loyalty of our customers, and that loyalty is built on a foundation of good products, competitive prices, and, above all, excellent customer service.
Respecting your right to privacy is an important part of our service excellence commitment. We promise to treat your personal information with the utmost respect. That includes keeping you up-to-date on your rights as our customer and providing you with information on how we use your personal information. Our Privacy Statement outlines our commitment to protect the privacy and confidentiality of your personal information.
Why we collect personal information
Personal information is defined as information about an identifiable individual. Publicly available information—like a public telephone book listing of your name, address, and telephone number—is not considered personal information.
In order to provide you with products and services, we may need to collect information from you. We might collect information from you in person, over the phone, by mail, through the Internet, from our Digital Platforms, in writing or verbally. We understand that some of this information is confidential, which is why we collect personal information only for the following purposes:
- To establish and maintain a responsible commercial relationship with you and to provide you with ongoing service.
- To understand your needs and develop and recommend suitable products and services. We maintain a record of products and services you receive from us, and we may ask you for additional information so we can serve you better.
- To develop, enhance, market or provide products and services to you.
- To manage and develop our business and operations, including personnel and employment matters.
- To meet legal and regulatory requirements. For example, we may collect information to respond to a court order.
Sharing your personal information
Private personal information is not sold or rented to any parties outside of DirectWest without your consent.
We do share this information with the companies we select as our business partners, and who supply services to us. However, we require them, by contract, to honour our privacy principles in the handling of personal information they obtain from us.
The information provided to our business partners is used only for that purpose and any disclosure outside of DirectWest is made on a confidential basis. Should we sell a part of our business or merge or amalgamate part or all of our business with another entity, we may need to disclose customer information as part of the transaction. This is a normal business practice in any such transaction. Any such disclosure would be subject to appropriate privacy and security safeguards. In certain circumstances in which it is necessary to do so, or where permitted by law, we may disclose your personal information without your consent to the following parties:
- The customer or an agent acting on the customer’s behalf, such as Power of Attorney;
- Companies we select as our business partners;
- A company that publishes a directory or directory-related services;
- A collection agency or party used to determine creditworthiness, or for collecting unpaid balances;
- Courts, law enforcement agencies, or otherwise legally empowered entities;
- We may disclose personal information to meet legal or regulatory requirements, such as under a court order or, to a government institution if required or authorized by law;
- To public authorities or their agents in cases of emergency, e.g., a 911 call;
How we safeguard your information
The information you provide to us on our digital platforms is securely maintained and kept confidential. Information is retained in secure facilities, and protected from unauthorized access. We provide technical, administrative, and physical security measures to protect your information against loss, misuse, and unauthorized access or disclosure.
Personal information handling principles
We’ve always been, and will continue to be, committed to the privacy of your personal information. In addition to our existing procedures and our adherence to the Freedom of Information and Protection of Privacy Act (FOIP), which governs our approach to handling personal information, we’ve adopted the following privacy principles from the Canadian Standards Association’s Model Code for the Protection of Personal Information:
Principle 1 – Accountability
DirectWest is responsible for the personal information under our control and we’ve designated a Chief Privacy Officer (CPO) to be accountable for our compliance with the privacy principles.
Principle 2 – Identifying purposes for the collection of personal information
DirectWest will identify the purpose for collecting personal information at or before the time the information is collected.
Principle 3 – Obtaining consent for the collection, use, and disclosure of personal information
DirectWest requires the knowledge and consent of the customer for the collection, use, or disclosure of personal information except where it is impractical or inappropriate to do so, such as in emergency situations.
Principle 4 – Limiting collection of personal information
DirectWest will limit the collection of personal information to that which is necessary for the purposes identified by the company. We will collect personal information by fair and lawful means. Data including personal information may be stored outside of Canada.
Principle 5 – Limiting use, disclosure, and retention of personal information
DirectWest will not use or disclose personal information for purposes other than those for which it was collected, except with the consent of the individual or as required by law. We retain personal information only as long as necessary for the fulfillment of those purposes.
Principle 6 – Accuracy of personal information
Personal information will be as accurate, complete, and up-to-date as is necessary for the purposes for which it is to be used.
Principle 7 – Security safeguards
DirectWest will protect personal information by security safeguards appropriate to the sensitivity of the information.
Principle 8 – Openness
DirectWest will make readily available, to customers and employees, specific information about its policies and procedures relating to the management of personal information.
Principle 9 – Customer and employee access to personal information
Upon request, customers and employees shall be informed of the existence, use, and disclosure of his or her personal information and shall be given access to that information. An individual shall be able to challenge the accuracy and completeness of the information and have it amended as appropriate.
Principle 10 – Challenging compliance
A customer may address a challenge concerning compliance with the above principles to the Chief Privacy Officer.
Our personnel are required to complete mandatory privacy training courses, and general staff education and training, to enhance awareness of responsibilities and commitments towards the proper handling of customer’s personal information in accordance with our policies and procedures.
What are your choices?
We’d like to have your consent to continue to collect, use, and disclose your personal information for the purposes that we have outlined. However, you do have choices.
- You can have your name removed from our telephone, mail, or email marketing lists. By doing so, you may not be made aware of certain products, services, and promotions we offer. However, you’ll continue to be contacted as necessary to service your account, and you’ll receive marketing information included with your regular account mailings. Please allow us 30 days to complete your request. Some of our promotions may already be in progress when you submit your request, therefore you may be contacted during this time. If at any time you wish to reverse your decision, you may contact us at 1-800-667-8201.
- You may refuse to provide personal information to us. You may also withdraw your consent at any time, subject to legal, contractual, or practical restrictions and reasonable notice. However, in either case, this may limit our ability to serve you.
When you contact us, we will confirm that you are the registered customer. Please know that withdrawing your consent may prevent us from providing you with service and products in certain circumstances.
Your online privacy on our digital platforms
We collect some information about the ways you use our digital platforms in order to make them more interesting and useful to you. You’re welcome to browse our Digital Platforms anonymously at any time, without revealing any personal information.
There are a few activities where the collection of personally identifiable information may be necessary. When personally identifiable information is collected, you’ll know because you’ll have chosen to provide your information.
When you visit our sites, we collect your IP address so we’ll know where to send the information you are requesting. This IP address does not personally identify you.
This is information that cannot be associated with a specific individual. Our web servers collect some anonymous information automatically when you visit one of our Digital Platforms. This information may include the pages you visited, what content you downloaded, the type of web browser you were using, and the level of encryption your browser supports.
This information is collected on an aggregated basis. No personal information is associated with these statistics. We use this information to determine what type of information is most useful to you so that we can improve our platforms to make it easier for you to access information.
Our sites collect aggregated site-visitation statistics using cookies, small text files containing a unique identification number that identifies your browser to our computers. This small file of information allows our website to remember important information that will make your use of our sites more enjoyable.
Cookies tell us which pages are visited, by how many people, the average time spent, and other useful statistics relating to the use of our sites. All gathered information is captured on an anonymous basis. This information helps us to enhance the online experience of visitors to our sites. We use the statistics to understand how customers use our sites, to make it easier for you and other visitors to use, to monitor our sites’ performance, and to improve our Digital Platforms. We’ll also use information collected by cookies to target the delivery of information about our products and services that may be of interest to you.
To assist you, cookies help us remember who you are through your browser settings, while saving your passwords and preferences so you don’t have to enter them each time. In short: cookies save you time. We never combine information gathered by a cookie with personally identifiable information.
You don’t need to accept cookies to visit our sites. However, should you choose not to accept these cookies, your experience at our sites (and other websites) may be diminished and some features may not work properly.
The privacy of children is important to us. We encourage parents to review our Privacy Statement and our Legal Notices and User Agreement documents. We ask that children do not submit any personal information to us. Our services are intended for individuals who can form legally binding contracts. We do not use our digital platforms to intentionally collect or use a child’s personal data.
As an added protection for children, on any of our Digital Platforms or online services directed to children under 13 years of age, we’ll obtain the permission of a parent or legal guardian before collecting, using, or disclosing any personally identifiable information about a child, e.g., for participation in contests or promotions.
Links to other websites
Our platforms may contain links to other sites that are not governed by this Privacy Statement. Please be aware that DirectWest is not responsible for the privacy practices of other such sites. This policy applies solely to information collected by our digital platforms.
Questions or concerns
We welcome your comments about this Privacy Statement. Please contact us at 1-800-667-8201 if you have questions about privacy and usage that weren’t answered here. Or you may address these concerns, in writing, to:
Chief Privacy Officer
355 Longman Crescent
Regina, SK S4N 6G3
If this doesn’t resolve your concern to your satisfaction, you may contact the Saskatchewan Information and Privacy Commissioner by writing to:
Saskatchewan Information and Privacy Commissioner
#503 – 1801 Hamilton St.
Regina, SK S4P 4B4
Last Modified: March 5, 2016
Advertiser Terms & Conditions
Your use of this Web site constitutes an Agreement between you and DirectWest. This Agreement consists of the following Terms and Conditions, and all other Web site policies. The Agreement shall be construed and in exclusive accordance with the applicable provincial laws of Saskatchewan and the federal laws of Canada. And, the parties hereto exclusively attorn to the courts of the Province of Saskatchewan in respect of all matters and disputes arising out of this Agreement.
This agreement is effective until terminated by either you or DirectWest.
USE OF WEB SITE The DirectWest Web site, Catalogue, and all contents, are provided solely for personal, noncommercial use of our users (other than the Catalogue). The downloadable portions of the Web site, Catalogue and all contents are provided only if you do not modify, reproduce, transmit, or distribute these materials for commercial use. You have no right, title or interest in any materials or software that may be transferred to you as a result of using our Web site or catalogue.
A. Customer Responsibilities
- To abide by this Agreement and policies.
- To fulfill all payment obligations applicable to a purchase.
- To abide by all applicable law, both provincially and federally.
- To respect all copyrights, trademarks, and licenses that exist within our Web site.
B. Merchant Responsibilities
- To provide accurate and maintained content within the Web site, including product and service pricing and descriptions.
- To fulfill all product and service offerings in an accurate and timely manner.
- To respect and protect visitor security and privacy with implementation of current technology.
- To post notification of changes to Privacy and Security or other procedural areas or policies.
- To adhere to all terms and conditions set forth by Beanstream and DirectWest Internet Business Solutions.
- To abide by all applicable law, both provincially and federally.
COPYRIGHT Unless otherwise noted, all content such as text, graphics, logos, images, audio, and any software are the property of DirectWest. The contents of our Web site are protected under copyright and trademark laws. The content and any software on this Web site may only be used for personal and personal shopping means. Any other use such as reproduction, transmission, distribution, or modification of this Web site and its contents is strictly prohibited.
TRADEMARK INFORMATION DirectWest, TRADEMARK and LOGO, are registered trademarks of DirectWest. They are sole property of DirectWest and are not to be used in conjunction with any product or service that is not DirectWest or in a manner that may discredit DirectWest or other than as specifically permitted by DirectWest.
Throughout our Web site other logos or trademarks from other organizations may be displayed and are the property of their respective owners.
DISCLAIMER Our Web site and content are provided to our visitors on a \”as is\” basis without warranties of any kind to be implied or expressed or implied due to the operation of the Web site or information provided. To the full extent permissible by applicable law, DirectWest disclaims all warranties, expressed or implied, including but not limited to, implied warranties of merchantability or fitness for a particular purpose. DirectWest will not be held liable for damages of any kind that may arise from the usage of this Web site, including but not limited to direct, indirect, incidental punitive and consequential damages.
INDEMNIFICATION You agree to defend, indemnify and hold DirectWest and its directors, employees, agents, suppliers, licensors and any third party involved harmless from and against any and all claims, damages, costs and expenses, including legal fees that may arise from or related to your usage of this Web site (including negligent or wrongful conduct).
BROWSER REQUIREMENTS In order for you to use our Web site you will require Internet Explorer 4.0 or above, or Netscape 4.7 or above. To place an order online you will require a browser that supports Secure Sockets Layer (SSL) 128-bit encryption technology. This is required to encrypt the information you send us so intercepting parties cannot read it. If you need to upgrade your browser, you can generally download free upgrades from Microsoft or Netscape.
PRODUCTS At DirectWest we strive to ensure quality selection and availability of our products. Our catalog will be maintained and updated in a timely manner to reflect inventory levels and quality selections. Products are available while supplies last. The prices displayed on our Web site are quoted in Canadian dollars.
A. Colors and Sizes We have made every effort to display as accurately as possible the colors and sizes available of our products. The actual color of the chosen product may vary from what you have seen depending on your monitor; we cannot guarantee that your monitor’s display of any color will be accurate.
B. Warranties Product or service warranties will reflect the standard or regular in place warranty of the ordered item. The manufacturer or Merchant may define the warranties. To verify a warranty of a product(s) please do not hesitate to contact us.
PAYMENT DirectWest has implemented the most advanced technologies to ensure your payment method security and authenticity. These technologies allow for your credit card information to be protected while being transmitted over the Internet. Further, an unauthorized party that attempts to intercept the information will be unable to read it due to the process of encryption and decryption.
We will collect the domain name and E-mail address where possible. The information we collect is only used to provide you the highest level of customer service, inform you of opportunities we think may be of interest, and to understand your needs. We presently do not share this collected data with outside organizations.
For further explanation, please refer to Privacy & Security.
MAINTENANCE AND MONITORING DirectWest Online Store is generally available to you seven (7) days a week, 24 hours a day, except for maintenance to the Web site. We may from time to time be unavailable without notice or liability, to perform maintenance services to our Web site.
We are committed to providing you a high quality Web site and service and will strive to provide that quality by regularly monitoring the Web site.
LINKS TO OTHER WEB SITES We intend to have available for your convenience, links to other related Web sites. These links are provided for your resource only and the availability and content of these Web sites is not under our control. We are not to be held liable for their content, privacy or security policies. Any concerns regarding these links should be directed to the particular link or outside source.
CHANGES TO TERMS AND CONDITIONS DirectWest reserves the right to make changes to this Agreement and other policies contained within our Web site. We agree to provide reasonable notification of any changes and recommend that customers visit and review our policy areas on a regular basis.
TERMINATION This Agreement is effective unless terminated by either DirectWest or you.
You may terminate this Agreement at any time and can do so immediately without notice. Upon termination, you must promptly destroy all materials that you may have downloaded or otherwise obtained from our Web site.
DirectWest may also terminate this Agreement if at any time in the sole discretion of DirectWest you fail to comply with any term or policy within this Agreement. Upon such termination, your access to the Web site will be denied and you must promptly destroy all materials that you may have downloaded or otherwise obtained from our Web site.