We succeed because of our talented, innovative and experienced team, and because of the highly used and referenced Mysask411 suite of products.
Keith Jeannot, President & CEO
As President & CEO, Keith is the leader of all that is DirectWest; responsible for the strategic direction of the company, providing oversight and governance as DirectWest continues its’ evolution beyond its’ legacy roots as Saskatchewan’s provider of the SaskTel Phonebook into a leading digital marketing services company.
Transitioned from his role as Vice President – Sales & Customer Support in April 2017, Keith’s 25 year history in sales and customer service will ensure that DirectWest remains customer focused, proudly trusted by over 20,000 Saskatchewan businesses each year for their local search advertising via Mysask411, and digital marketing services including Website Design & Hosting and Social Media Management.
Keith’s wide breadth of experience in sales, customer service, marketing, strategic planning and business development contribute to the execution of the DirectWest executive team, as well as his leadership of a talented management and employee group – collectively committed to driving the Saskatchewan economy by supporting local businesses and helping them grow, as cornerstones of our provincial economy.
An avid sportsman and busy father of three young boys, you will likely find him on the weekend at one of the many lacrosse arenas, hockey rinks, lakes or golf courses across the province.
Andrew Clarke, Vice President – Information Technology
Having lived across Canada (in Labrador City, Halifax, Quebec City, Toronto, Ottawa, now Regina- to be exact), Andrew’s had the opportunity to work with some of Canada’s most well-known and successful companies. He prides himself on finding innovative ways of applying technology strategy and IT operations to deliver on business objectives. With a customer-first focus, he brings with him a wealth of knowledge and experience in enterprise technology, digital strategy, marketing and communications.
After hours he loves to spend time with family, travel and explore all that Regina has to offer. His obsession, if you want to call it that, is his love for cycling. Whether it’s spending hours shopping for the latest parts or accessories, training or competing, it’s his passion for physical activity, need for speed and competitive nature that keeps him coming back.
Kristian Wells, CFO & Vice President Administration
Kristian is most definitely not your average finance guy. Not only is he a well-rounded financial analyst, he also uses his sense of humour to make it interesting, simple and sometimes even memorable!
Having grown up in the Yorkton area, Kristian moved to Regina in 1997 to begin his post-secondary education at the University of Regina, where he graduated with his Bachelor of Administration degree and received numerous academic accolades.
Before joining DirectWest, Kristian worked in various financial roles at SaskTel where he acquired significant experience in corporate accounting, financial analysis, and business valuations while obtaining his CMA designation.
Outside of work, Kristian enjoys coaching and playing volleyball, watching movies and spending time with his wife and two children.
Sales Management Team